Philadelphia · Working nationwide · Est. by Janae'
Websites people remember — not another template with your logo on it.
Custom, strategy-led design for health & wellness, beauty and fitness brands. One designer, start to finish. Built for you, owned by you.
What you get
Every build answers one question: what does this site need to do for you?
Pretty is the baseline. The job is turning a stranger into a booking. Six things ship with every single project — no upsell, no tiers on the fundamentals.
Designed around your brand and your goals. Never a template with your logo dropped on top.
02Strategic DesignLayouts built to attract, engage and convert — decisions made for a reason, and explained to you.
03Mobile ObsessedFully responsive and gorgeous on any device, because that's where most of your visitors actually are.
04Easy To ManageChange your own text, photos and hours whenever you like. No tech stress, no waiting on anyone.
05Built To Be FoundClean structure, fast pages and proper titles so Google can actually read what you do.
06Dedicated SupportHere every step, and well past launch day. You will never wonder who to call.
Selected work
Three industries.
Three personalities.

In Rome
Bold, editorial and built to sell — a beauty collection for every skin tone and style.
View project
Level Up
High-energy design built to motivate — and convert.
View project
Eco-Clean
A fresh, trustworthy design that makes eco-friendly values legible in three seconds flat.
View projectYours.
Two build slots open this month. Take the 60-second fit quiz and I'll tell you honestly which package suits you — or if I'm not the right designer for the job.

Meet the designer
Hi, I'm Janae'.
A small studio on purpose — you work with me, not a queue.
I build modern websites for health & wellness, beauty and fitness brands — visually striking, genuinely easy to use, and designed so your customers get the best experience possible.
No account managers, no handoffs, no mystery invoices. Clear pricing, honest advice, and a website that earns its keep long after launch day.
Transparent pricing
Three ways to
work together
Launch pricing, live now. Custom design, mobile optimization and SEO basics are in every single package.
Essential
A strong, beautiful foundation to establish your presence.
- 1–2 page website
- Mobile optimization
- Basic copywriting
- Contact form & basic SEO
- 30 day support
5–10 business days
Professional
A comprehensive website designed to grow with your business.
- Up to 4–5 pages
- Booking integration
- Enhanced copywriting
- Custom AI imagery
- Service area page
7–14 business days
Elite
A premium, custom experience built for impact and scale.
- Up to 6 pages
- Custom strategy session
- Individual service pages
- Additional SEO setup
- 60 day support
10–20 business days
How it works
Five steps.
No mystery.
Consultation
Free, and genuinely useful. We work out what your business actually needs — which is sometimes less than you thought you needed.
Intake & deposit
A 50% deposit books your spot in the calendar. You'll have 7 days to send your content over.
Design & build
I build it — strategically, with your customer in mind at every turn. You see progress, not silence.
Revisions
You tell me what to sharpen. This is the round where it stops being my design and becomes yours.
Launch
Final payment, then you go live — and the website is yours to keep. Support carries on past launch day.
Good questions
Before you
reach out
Yes — completely. The site is built for you and handed over to you. You keep the files, the domain and the hosting account in your own name.
Between 5 and 20 business days depending on the package. The clock starts when your content arrives, not when you pay the deposit — getting your photos and copy over quickly is the single biggest thing that speeds a project up.
Yes. Text, photos, prices and hours are all yours to change whenever you like, and you get a walkthrough at handover so you're not guessing.
That's most people. Take the 60-second Project Fit Quiz and you'll get an honest recommendation — including "you don't need the big package" if that's the truth.
Every week. The studio is based in Philadelphia and clients are nationwide — everything runs over calls, email and shared previews.
Ready when you are
Let's build something worth bookmarking.
Free consultation. Honest advice. Clear pricing. And if I'm not the right fit for you, I'll say so.